CRAFTING DIGITAL GOODS SINCE — Y:2007
MATT
GROBLER
I’m Matt Grobler - a senior Art Director, Graphic Designer & Illustrator living & working in Switzerland, & I've been dedicated to creating cool shit for over 15 years.
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I'm a visual storyteller, and believe in upholding the integrity of a brand through unexpected concepts, meticulous craft, and maintaining a consistent tone of voice through all forms of communication.
I hold a Bachelor of Arts in Creative Brand Communications from the esteemed Advertising College - AAA School of Advertising. On top of collecting multiple creative awards in the Advertising industry, I have also been fortunate enough to spend a few years both developing curriculums and lecturing in the fields of Art Direction & Graphic Design, where I was ranked in the top 10 Creative lecturers across Africa and the middle East in 2020.
Illustrator
Professional graphic software
90%
Illustrator
Professional graphic software
90%
Illustrator
Professional graphic software
90%
After Effects
Professional motion graphics software
70%
After Effects
Professional motion graphics software
70%
After Effects
Professional motion graphics software
70%
Photoshop
Professional image editing software
90%
Photoshop
Professional image editing software
90%
Photoshop
Professional image editing software
90%
Framer
No code website builder tool
60%
Framer
No code website builder tool
60%
Framer
No code website builder tool
60%
“Matt is the kind of Art Director that not only brings an idea to the table, but also has clear answers for how, when and most importantly why to
execute it.”
Mathias Rygh - Head of Marketing at Playpulse
“What stood out for me is his passion for teaching and learning, his caring attitude, hard work and dedication.”
Dr Ludi Koekemoer - CEO of AAA School of Advertising
“Mr Grobler demonstrated excellent quality of work. He managed situations with composure and clarity, analyzing them thoroughly, setting clear priorities, anticipated challenges, and took initiative to resolve issues constructively.”
Marco Volpi - Marketing Director at Chiquita
“Matt is exceptional at creative thinking, particularly in the area of advertising concepts. He has a wide variety of skillsets including digital design, illustration, art direction, creative strategy and creative problem solving.”
Brett Atherstone - Co-Founder of Hubble Africa
“Matt is the kind of Art Director that not only brings an idea to the table, but also has clear answers for how, when and most importantly why to
execute it.”
Mathias Rygh - Head of Marketing at Playpulse
“What stood out for me is his passion for teaching and learning, his caring attitude, hard work and dedication.”
Dr Ludi Koekemoer - CEO of AAA School of Advertising
“Mr Grobler demonstrated excellent quality of work. He managed situations with composure and clarity, analyzing them thoroughly, setting clear priorities, anticipated challenges, and took initiative to resolve issues constructively.”
Marco Volpi - Marketing Director at Chiquita
“Matt is exceptional at creative thinking, particularly in the area of advertising concepts. He has a wide variety of skillsets including digital design, illustration, art direction, creative strategy and creative problem solving.”
Brett Atherstone - Co-Founder of Hubble Africa
“Matt is the kind of Art Director that not only brings an idea to the table, but also has clear answers for how, when and most importantly why to
execute it.”
Mathias Rygh - Head of Marketing at Playpulse
“What stood out for me is his passion for teaching and learning, his caring attitude, hard work and dedication.”
Dr Ludi Koekemoer - CEO of AAA School of Advertising
“Mr Grobler demonstrated excellent quality of work. He managed situations with composure and clarity, analyzing them thoroughly, setting clear priorities, anticipated challenges, and took initiative to resolve issues constructively.”
Marco Volpi - Marketing Director at Chiquita
“Matt is exceptional at creative thinking, particularly in the area of advertising concepts. He has a wide variety of skillsets including digital design, illustration, art direction, creative strategy and creative problem solving.”
Brett Atherstone - Co-Founder of Hubble Africa
“Matt is the kind of Art Director that not only brings an idea to the table, but also has clear answers for how, when and most importantly why to
execute it.”
Mathias Rygh - Head of Marketing at Playpulse
“What stood out for me is his passion for teaching and learning, his caring attitude, hard work and dedication.”
Dr Ludi Koekemoer - CEO of AAA School of Advertising
“Mr Grobler demonstrated excellent quality of work. He managed situations with composure and clarity, analyzing them thoroughly, setting clear priorities, anticipated challenges, and took initiative to resolve issues constructively.”
Marco Volpi - Marketing Director at Chiquita
“Matt is exceptional at creative thinking, particularly in the area of advertising concepts. He has a wide variety of skillsets including digital design, illustration, art direction, creative strategy and creative problem solving.”
Brett Atherstone - Co-Founder of Hubble Africa
Global Graphic Designer
Chiquita - Etoy, Switzerland
2023 - 2025
Worked as the in-house designer at the Chiquita head offices in Switzerland. Here I was responsible for the creation of marketing assets across all platforms, traditional and digital, ATL & BTL, for over 20 different international markets. These executions ranged from OOH advertising communications, to in-store POSM, to social media assts, to packaging solutions, to event setup designs, and merchandising designs.
Global Graphic Designer
Chiquita - Etoy, Switzerland
2023 - 2025
Worked as the in-house designer at the Chiquita head offices in Switzerland. Here I was responsible for the creation of marketing assets across all platforms, traditional and digital, ATL & BTL, for over 20 different international markets. These executions ranged from OOH advertising communications, to in-store POSM, to social media assts, to packaging solutions, to event setup designs, and merchandising designs.
Global Graphic Designer
Chiquita - Etoy, Switzerland
2023 - 2025
Worked as the in-house designer at the Chiquita head offices in Switzerland. Here I was responsible for the creation of marketing assets across all platforms, traditional and digital, ATL & BTL, for over 20 different international markets. These executions ranged from OOH advertising communications, to in-store POSM, to social media assts, to packaging solutions, to event setup designs, and merchandising designs.
Creative Content Manager
Playpulse - Oslo, Norway
2021 - 2023
Acted as Art Director, Graphic Designer and Creative Strategist at an incredible fitness-gaming startup company in Oslo.
Creative Content Manager
Playpulse - Oslo, Norway
2021 - 2023
Acted as Art Director, Graphic Designer and Creative Strategist at an incredible fitness-gaming startup company in Oslo.
Creative Content Manager
Playpulse - Oslo, Norway
2021 - 2023
Acted as Art Director, Graphic Designer and Creative Strategist at an incredible fitness-gaming startup company in Oslo.
Lecturer - Art Direction & Graphic Design
AAA School of Advertising - Cape Town, South Africa
2018 - 2020
Lectured
Lecturer - Art Direction & Graphic Design
AAA School of Advertising - Cape Town, South Africa
2018 - 2020
Lectured
Lecturer - Art Direction & Graphic Design
AAA School of Advertising - Cape Town, South Africa
2018 - 2020
Lectured
Founder & Creative Director
The Colour Blue Creative - Cape Town, South Africa
2016 - 2018
Internship and starting position in creative team as Junior Designer. Focused on creating wireframes, styleguides, presentations and prototypes for web and mobile applications.
Founder & Creative Director
The Colour Blue Creative - Cape Town, South Africa
2016 - 2018
Internship and starting position in creative team as Junior Designer. Focused on creating wireframes, styleguides, presentations and prototypes for web and mobile applications.
Founder & Creative Director
The Colour Blue Creative - Cape Town, South Africa
2016 - 2018
Internship and starting position in creative team as Junior Designer. Focused on creating wireframes, styleguides, presentations and prototypes for web and mobile applications.
FRAMER
PHOTOSHOP
AFTER EFFECTS
ILLUSTRATOR
FRAMER
PHOTOSHOP
AFTER EFFECTS
ILLUSTRATOR
Bachelor of Arts in Creative Brand Communication - Art Direction
AAA School of Advertising
2013
Bachelor of Arts in Creative Brand Communication - Art Direction
AAA School of Advertising
2013
Bachelor of Arts in Creative Brand Communication - Art Direction
AAA School of Advertising
2013
Certificate - Desktop Publishing & Multimedia
AAA School of Advertising
2010
Certificate - Desktop Publishing & Multimedia
AAA School of Advertising
2010
Certificate - Desktop Publishing & Multimedia
AAA School of Advertising
2010
Diploma in Marketing Communications
AAA School of Advertising
2010
Diploma in Marketing Communications
AAA School of Advertising
2010
Diploma in Marketing Communications
AAA School of Advertising
2010
High School
St. Andrew's Bloemfontein
2005
High School
St. Andrew's Bloemfontein
2005
High School
St. Andrew's Bloemfontein
2005
Interested in the possibility of creating magic together? Get in touch!